The Packaging Waste & Sustainability Forum 2025 reaffirmed its status as a key platform for advancing sustainable packaging practices in Europe. Held in Brussels, the event brought together stakeholders from across the value chain to explore how Extended Producer Responsibility (EPR) systems can act as a powerful enabler of circularity.
A central session on the first day focused on how reuse can be integrated into existing EPR frameworks. With increasing attention on reuse targets set by the Packaging and Packaging Waste Regulation (PPWR), the discussion highlighted developments in countries such as France, Belgium, and the Netherlands. One standout insight was the untapped potential of transport packaging, with 92% of such materials already reusable in Belgium. Belgium’s long-standing efforts in tracking reuse data were presented as a best practice, offering a solid foundation to expand reuse further.
Speakers emphasized that as the EU moves closer to its 2030 targets for reusable packaging, EPR schemes must go beyond recycling and actively support the transition toward reuse. A well-functioning EPR system, supported by reliable data and stakeholder collaboration, is essential to making reuse a mainstream solution.
The day’s second key session turned attention toward strengthening recycling infrastructure and performance. Discussions addressed the urgent need to modernize facilities, enhance system efficiency, and scale up operations to meet growing legislative and environmental demands. Particular focus was placed on Member States that are still developing their EPR systems and the critical steps required to bring them in line with EU expectations.
It was noted that achieving a fully circular economy will require clear regulatory frameworks, dedicated financial resources, and deep collaboration across the value chain—from producers and Producer Responsibility Organizations (PROs) to recyclers, municipalities, and national authorities.
A recurring theme throughout the forum was the need for unity and accountability within EPR systems. The collective approach embraced by EXPRA PROs was presented as a model for success—offering stronger enforcement, better innovation, and a more level playing field for all market participants. Systems built around shared responsibility were shown to minimize free riding, encourage eco-design, and improve transparency.
The integration of source separation and advanced sorting—particularly in urban environments—was also underlined as a crucial component for increasing both the volume and quality of recyclable materials. While some countries lead in this area, others are now adopting similar strategies to meet future targets.
The Forum concluded with a strong consensus: recycling and reuse are not optional—they are essential. To meet the ambitions of the Green Deal and the PPWR, Europe must accelerate efforts to adapt EPR frameworks, invest in infrastructure, and foster cooperation across sectors. Events like the Packaging Waste & Sustainability Forum continue to serve as vital platforms for shaping that transition and driving meaningful, system-wide change.