PRESS RELEASE: EXPRA signs Declaration of the Circular Plastics Alliance

Brussels, 20 March 2024

We’re delighted to share some fantastic news: Circular Materials https://www.circularmaterials.ca/ , based in Ontario, Canada, is now officially a part of our Alliance, marking our 33rd member.

As the second Canadian organization to join EXPRA, Circular Materials is a not-for-profit producer responsibility organization (PRO) dedicated to aiding producers in meeting their EPR regulatory obligations for collecting and managing packaging, paper, and packaging-like products in Ontario and New Brunswick. Their values perfectly align with EXPRA’s 10 golden rules https://expra.eu/beliefs/ , and they were founded by 17 leading food, beverage, and consumer products manufacturers, restaurants, and retailers in Canada.

Already closely collaborating with Éco Entreprises Québec (ÉEQ), a longstanding EXPRA member, Circular Materials aims to advance joint interests and initiatives focused on optimizing practices to improve recycling rates and drive innovation.

Allen Langdon, Chief Executive Officer of Circular Materials, expressed his excitement about the partnership, stating, “We are thrilled to partner and collaborate with EXPRA and its members to evolve and share best practices that enhance performance, optimize operations, drive technological innovation and investments in recycling infrastructure.”

He further added, “This partnership with EXPRA is aligned with our commitment to drive circular solutions through innovation and best practices. We look forward to building on the knowledge and experiences from the European EPR industry as we build efficient and effective EPR systems in Ontario and other provinces across Canada.”

Together with Circular Materials, we’re eager to make significant strides in advancing sustainable practices and shaping efficient EPR systems not only in Ontario but also across other provinces in Canada.

Brussels, 20 September 2019. EXPRA, the Extended Producer Responsibility Alliance, proudly signed today the Declaration of the Circular Plastics Alliance. The signing ceremony, which took place in Brussels in the presence of EU Industry Commissioner Elżbieta Bieńkowska and EU Commission’s First Vice-President Frans Timmermans, brought together over 100 private and public stakeholders.

By signing this declaration, EXPRA and its members reiterate their commitment to support the industry’s transformative ambition, enabling and accelerating change by optimising collection, sorting and recycling solutions for all packaging, including plastics.

You can read the full Press release here.

Declaration of the Circular Plastics Alliance 

The declaration describes the alliance’s vision for more recycled plastics in Europe, as well as the alliance’s commitments to reach the EU target. Namely, that 10 million tonnes of recycled plastics find their way into products in the EU by 2025. 

Over 100 companies, business organisations and public authorities already signed the declaration, as well as standardisation bodies and research and technology organisations. See the list of signatories.