The Eco Labyrinth is a unique innovative educational instrument with which in an entertaining and memorable way children acquire new knowledge about beverage cartons and their recyclability.
The event is taking place at the central town square on Saturday or Sunday. In order to enter the labyrinth each child, with or without a parent, should provide “entrance fee” – one UBC. In each chamber in the labyrinth there are two gates each of them covered with curtain with a question and an answer one of them right, the other – wrong. The right answers lead the way out of the labyrinth, the wrong answers – to a dead end. Upon exiting the child receives a present.
All questions are related to UBC. On the walls of the dead end chambers there are posters with the right answer and some additional information on the respective issue.
The labyrinth (which is inflatable, i.e. easy to deploy and transport) is the central attraction in the event. There are also a plastic recycling workshop and UBC recycling presentation.
3 367 children from 90 schools passed through the labyrinth and more than 4 000 UBC were collected during the events in 8 Bulgarian cities in the period September – October 2015.
- First Place, Green Communications and Urban Environment category, PR Priz, Bulgarian Public Relations Society, Sofia 2016.